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  • Writer's pictureadi liberman

Week 4: Focusing on a need and building a persona

Updated: Apr 28, 2022

Updated: Oct 31, 2020


Our goal for this week was to find our main need in our chosen research project: Teenagers have a challenge with their body image.


We have started the week posting a lot of posts in different social networks online, trying to find relevant Teenagers to interview. We talked with 4 girls whose experienced challenge with their body image. We got some interesting insights from the interviews that helped us build our main persona.


Moreover, we conducted interview with an expert in eating disorders at Assaf Harofeh, she helped us refine the stage that occurs in teens just before the development of eating disorders. We discussed our main need, built our persona and prepared a presentation with all the data we have gathered and our "How might we?" question.


How might we help coral improve her body image?




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